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Allan Domb & Michael Maher Q & A: “Are you using postcards, newsletters, or bifold cards?”

Here are the last lot of your questions that we didn’t get a chance to ask Allan or Michael during their “Specialize & Conquer” webinar. 

Michael Maher

Judy asks:  Are you using postcards, newsletters, or actual bifold cards.  What company do you suggest?  Sent quarterly? 

Michael: I send Success Stories one postcard per month. Simple jumbo postcard – I think it is .44 per card.  Maybe less.

Dave asks:  I sell recreational property in West Michigan.  Mostly lake, river, farm land, and hunting property.  What are your thought on marketing.  I cover 60 counties.

Michael: Ducks Unlimited, you have a real opportunity to rally the “buyers and investors” of those types of properties.  That’s a great niche.  Do a profile of your typical buyer and start funneling them together somehow, someway.

Bryan asks:  On the topic of professionalism should an agent always wear a suit and how important is image in real estate?

Michael: Depends on your market.  Dress one level above your client, is a good general rule.

Click here to watch the archived Allan Domb & Michael Maher “Specialize & Conquer” webinar.

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